Hosted By
Lisa Buyer sat down with girlboss Aliza Licht on all things PR and social media. During the time of this interview, Aliza was working with Alice + Olivia and shared her secret tips and tricks for successful business branding. Currently, she is an author, creative brand marketer, digital strategist, and founder and president of Leave Your Mark LLC.
Aliza Licht was also the creator and voice of award-winning social personality DKNY PR girl for almost seventeen years. Even though she has moved on from that chapter of her life, she learned the ins and outs of ruling the social media and public relations world.
In this segment, Aliza dishes on all her secrets to success in digital marketing, branding, and much more. She sheds some light on how to handle your business Instagram, personal branding, and why having a voice is so important. Can’t get enough of Aliza’s lessons? Click the links below to learn more from Aliza and check out her podcast!
“If you post once a week or once a day, it's like dropping a needle in a forest, the more you post the most you grow” - Aliza Licht
Thanks for tuning into this week’s episode of the Social PR Secrets podcast by Lisa Buyer. If the information in this show’s interview inspired you in your business or life journey, feel free to head over to iTunes, subscribe to the show, and leave us an honest review. Your feedback helps us continue to not only deliver actionable, relevant, helpful content, it will also help us reach even more amazing entrepreneurs, disruptors, and rockstars just like you!
Search Engine Optimization (SEO) and Pay per Click (PPC) are both central to a successful PR strategy. But where should you start? What yields...
During this interview, Lisa Buyer sat down with Mindy Weinstein (SEO manager and trainer), Virginia Nussey (content and media manager), and Kristi Kellogg (a...
Sometimes, knowing less is the key to success. That’s right, you read that right. And Niraj Shah, co-founder of Mind: Unlocked is the living...