Are you good enough, certified enough, smart enough, worthy enough?
It’s all about authenticity and escaping the voice of our ego.
“At the heart of any true change is the individual creative spark. You are being called right now to nurture that light within and create the inspired life that is waiting for you.”
Whitney is a modern-day mystic and an expert in Inspired Living, providing practical tools and practices that free your mind from limitations and scarcity to create more in your life that lights you up from the inside out.
Whitney Freya is the author of three books on personal creativity and leads online courses that teach you a personal painting practice that will dramatically expand your sense of possibility and overall wellness. She lives her own inspired life in NE Oregon and is either flying her paraglider or skiing around the mountains there, if she is not in her studio.
21 Day painting Meditation Challenge
Whitney Freya on Instagram
Her book! 30 Days to Unstoppable
How can you generate customer loyalty? One of Peter Shankman’s hacks for creating your own zombie loyalists is disguising self-promotion as help! In the this episode of the Social PR Secrets Podcast, Lisa Buyer talks with best-selling author, public relations maverick, and entrepreneurial rockstar Peter Shankman to get his advice for producing loyal customers. This episode from the vault was recorded just after the release of Peter’s customer service bible “Zombie Loyalists: Using Great Service to Create Rabid Fans.” Lisa and Peter talk about the pitfalls of using social media to solve your brand’s problems and how to get others to sing your praises, instead of irking your followers with constant self-promotion. Want to start building your own zombie fan base? Listen to the episode to hear Peter reveal some of his secrets for fostering fidelity, whether for your personal brand or your company’s. “Let’s face it: No one believes how great you are if you’re the one who has to tell them.” - Peter Shankman Some topics discussed in this episode include: Don’t be a social media apologist Focus on creating a great experience Be careful about what you post - it’ll be part of your brand forever Everyone hates self-promotion, but everyone loves help How to be at the top of the list people call for help How to always be hirable, without needing to be perfect Advice for anyone starting their careers Contact Peter Shankman: https://www.shankman.com Peter’s Facebook Peter’s Twitter Peter’s Instagram Peter’s LinkedIn Peter’s Youtube channel More from Peter: Faster than Normal podcast Online community and coaching for entrepreneurs- ShankMinds: Breakthrough Books: Faster than Normal: Turbocharge Your Focus, Productivity, and Success with the Secrets of the ADHD Brain Zombie Loyalists: Using Great Service to Create Rabid Fans Nice Companies Finish ...
What role does content play in Google Ads? According to Kevin Milani, nowadays using trustworthy and authentic content can be more successful than landing pages! In this episode of the Social PR Secrets Podcast, host Lisa Buyer sat down with award-winning Search Engine Marketing expert and PPC advertiser Kevin Milani. If you want to understand Google Ads, Kevin is the man to talk to. In 2019, he and his team were awarded the top skills scores in the Americas for Google Ads. He started mastering the field 15 years ago, while working for CatholicMatch.com. After tripling their sales in less than six months, he made a commitment to himself to become the best in the world at Google Ads. Now, he’s an industry expert and the Chief Digital Marketing Officer at MQ&C, a research-driven advertising firm in Austin, Texas. Optimizing Google Ads Words In the episode, Lisa and Kevin discuss how to utilize Google Ads for the top of your funnel, why authentic content has become so essential, and how using keywords in search campaigns can triple organic traffic. Kevin describes the three buckets of optimization and why it’s vital to be open and willing to test plenty of new, creative ideas. He explains the growing importance of YouTube ads and why they should be constantly refreshed and improved, even if they’re performing well. Kevin delves into Bing, too: How it differs from Google and what kind of companies should be utilizing it and how. Wondering how to advertise for ...
Do you find your podcasts from searching online or by word of mouth? Juergen Berkessel explains the common ways people discover podcasts. Lisa Buyer sat down with Juergen Berkessel, the Co-founder and creative director of PolyMash Design. Juergen is an expert on all things podcasting, digital strategy, and content marketing solutions. Tune in to hear Lisa and Juergen discuss optimization and podcasting. Have you been binging all your favorite podcasts during quarantine? Maybe you’ve started your own podcast? Juergen talks about how to optimize your podcast. Learn why you should have an article with your audio, how to get your podcast on the first page of Google, and what platforms you should be using. In this segment, find out the must-know tips and tricks from Juergen and Lisa! “30% of the people out there search the internet, 20% find podcasts through recommendations from friends, 16% find it through social media posts” - Juergen Berkessel Some topics discussed in this episode include: Podcasts and quarantine Search engine optimization for podcast Permalinks Content relevance Tips on optimization for podcasts Indexable content Content optimization Audio and video for podcasts Importance of links SEO tools Contact Jeurgen Berkessel LinkedIn: https://www.linkedin.com/in/berkessel/ Twitter: https://twitter.com/polymash?s=20 More from Juergen Berkessel PolyMash: https://polymash.com/about/ References and Links Mentioned PolyMash: https://polymash.com/ Spotify: https://www.spotify.com/ Stitcher: https://www.stitcher.com/ Libsyn: https://libsyn.com/ Mangools: https://mangools.com/ Descript: https://www.descript.com/ KW Finder: https://kwfinder.com/ ...
