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On this episode of Social PR Secrets, host Lisa Buyer sat down with podcaster and entrepreneur Joe Fier. Joe is the co-founder of Evergreen Profits. There, he created The Hustle and Flowchart Podcast with co-founder Matt Wolfe. Every week, Joe and Matt sit down with the most successful icons in the world and delve into the secrets behind their achievements. The duo has cultivated a massive community with the podcast, which they connect within their Facebook group. By connecting with their community over social media, Joe and Matt are able to really get to know their listeners and find out how they do what they do and access actionable takeaways.
In the episode, Joe explains how the podcast started as a way to put out their best content for free and evolved into the heart of their brand identity. He and Lisa discuss affiliate marketing — why it doesn’t deserve its bad rep and how you can use it to actually provide value to your audience while making a profit. They talk about the power of leaning into your network, especially when starting a new project. Joe shares the social networks and podcasting tools that have helped him the most. Listen to the episode to learn about the systems Joe uses to work less and make more!
“Being the connector is super valuable.” - Joe Fier
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