In this episode of the Social PR Secrets Podcast, Lisa Buyer sits down with agency owner and author Jabez Lebret gets down to business discussing the real potential uses of LinkedIn for a brand. For his own agency, Get Noticed Get Found, Lebret uses LinkedIn as a tool to share more information with consumers.
Lebret had an article published on LinkedIn announcing his public “breakup” from the social media platform Facebook. The thought piece amassed 4,000 views as he shared his thoughts on how Facebook was becoming more business heavy and less practical for personal use. Like LinkedIn, Lebret shares the key to successful use of the platform is recognizing its large professional background and using that to your or a brand’s benefit. He said social media managers should capitalize on the fact that other professionals are in this network to get in front of people.
“You need to get smart and tactical about getting yourself in front of your vendors and prospects and strategic partners,” - Jabez Lebret
Thanks for tuning into this week’s episode of the Social PR Secrets podcast by Lisa Buyer. If the information in this show’s interview inspired you in your business or life journey, feel free to head over to iTunes, subscribe to the show, and leave us an honest review. Your feedback helps us continue to not only deliver actionable, relevant, helpful content, it will also help us reach even more amazing entrepreneurs, disruptors, and rockstars just like you!
Empowered Women, Empower Women: Building Relationships with Cordelia Henry. In this new episode of the Social PR Podcast, host Lisa Buyer chats with fellow...
Hop on the PR 3.0 bandwagon! In this solo episode of Social PR Secrets, Lisa dives into her 21 favorite things of December from...
How can you generate customer loyalty? One of Peter Shankman’s hacks for creating your own zombie loyalists is disguising self-promotion as help! In the...